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Event Promotion
Campaign planning built backwards from the event date to create awareness, urgency and attendance.
- Launch campaign strategy
- Social posting plan
- Meta ad setup
- Local audience targeting
Digital Marketing · Content Creation · Event Promotion
Marketing that gets people through the door.
Phoenix Marketing helps Canberra businesses, venues, restaurants, community organisations and event organisers get noticed.
We handle the content, promotion and digital marketing around your business or event so your team can focus on delivering it. From a one-night event to ongoing monthly marketing, we create the content, run the campaigns and help turn attention into bookings, enquiries and attendance.
Fixed-price optionsLocal Canberra supportContent + ads in one team
What we do
Everything needed to market the event, not manage the venue.
We focus on promotion and audience growth. Venue operations, ticketing liabilities, security, catering and event production remain with the organiser unless separately agreed.
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Content Creation
Short-form creative for Reels, Stories, ads and promotional posts designed for mobile-first attention.
- Promo reels
- Event posters & stories
- Photo/video edits
- Ad creative variations
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Digital Marketing
Ongoing campaigns for businesses that need consistent content, reach and lead generation beyond one event.
- Social media campaigns
- Paid ads management
- Content calendars
- Monthly optimisation
Choose how we help
Clear packages, from one event to your whole month.
Running an event is already enough work. We can take care of promotion before, during and after it — or become your ongoing content and marketing team.
Event Starter
$349 per event
Best for small community events, restaurant events, workshops and local promotions.
- Event promotional strategy
- 1 professionally designed event poster
- Facebook and Instagram event graphics
- 2 social media posts
- 3 story designs
- Event caption and promotional copy
- Facebook Event setup or optimisation
- Basic audience targeting recommendation
Event Growth
$699 per event
Best for ticketed events, restaurant events, cultural programs, business events and larger community events.
- Everything in Event Starter
- 1 promotional Reel or short video
- 3 promotional social posts
- 5 social media stories
- Meta advertising campaign setup
- Facebook and Instagram campaign management
- Audience targeting and retargeting setup where available
- Campaign monitoring
- Event reminder content
- Post-event thank-you post
- Basic campaign performance report
Recommended ad spend: $150–$500 depending on event size. Advertising spend is paid separately by the client.
Launch My CampaignEvent Complete
$1,299 per event
For organisers who want Phoenix Marketing to handle the complete event promotion campaign.
- Event marketing strategy and campaign timeline
- Professional event poster and digital creatives
- Up to 5 social media posts and 8 stories
- 2 promotional Reels
- Meta advertising campaign setup and management
- Audience targeting and retargeting
- Event listing optimisation and content scheduling
- Event reminder campaign
- On-site content capture for up to 2 hours
- Event photography and short-form video capture
- Post-event highlight Reel and content
- Campaign performance report
Event Content Capture
From $399
Already managing your own marketing? We can attend your event and capture professional content for your social media.
- Up to 2 hours on location
- Event photography
- Vertical video clips for social media
- 1 edited Reel
- Selection of edited event photos
- Content delivered ready for social media
- Additional hours available
Advertising spend is not included unless stated. Pricing can be adjusted for large festivals, multi-day campaigns or intensive content production.
Ongoing digital marketing
Good content. The right people. Measurable business.
You don’t need another agency sending reports filled with numbers that mean nothing.
Essential
$699/month
For small businesses that need a consistent professional presence.
- Monthly marketing plan
- 8 social media posts per month
- Graphic design and caption writing
- Facebook and Instagram management
- Content scheduling
- Basic monthly reporting
Growth
$1,199/month
For businesses actively trying to generate more enquiries, bookings and customers.
- Monthly marketing strategy
- 12 social media posts
- Up to 4 short-form videos or Reels
- Graphic design and caption writing
- Facebook and Instagram management
- Meta advertising management
- Monthly content calendar
- Campaign optimisation
- Monthly performance report
Growth Plus
$1,799/month
For businesses that want Phoenix Marketing to operate as their outsourced marketing team.
- Full monthly marketing strategy
- Up to 16 pieces of social content
- Up to 6 Reels or short-form videos
- Monthly content capture session and photography
- Graphic design and social media management
- Meta advertising management
- Campaign creation and optimisation
- Promotional campaign planning
- Lead or booking campaign strategy
- Monthly review and performance report
Advertising spend not included.
Content creation
Need content without ongoing management?
Professional photography and vertical video, delivered ready for social media.
Social Content Session
From $449
- Up to 2 hours of content capture
- Professional business photography
- Short-form vertical video footage
- 2 edited Reels
- 15+ edited photographs
Ideal for restaurants, cafés, retail stores, service businesses and personal brands.
Book a sessionContent Day
From $799
Create enough content for several weeks in one session.
- Up to 4 hours on location
- Photography
- Product or service content
- Staff and business content
- Short-form video footage
- Up to 5 edited Reels
- 30+ edited photographs
What we can promote
If people need to know about it, we can help promote it.
Select the work closest to yours. We’ll carry that context into your event brief.
Choose any that apply — Phoenix Marketing works across Canberra’s local business and event community.
Simple process
From event brief to live campaign.
The process is deliberately lightweight so campaigns can move quickly without unnecessary meetings and agency layers.
Send the brief
Share the event date, venue, offer, audience, ticket link and existing assets.
We build the campaign
We create the content plan, core creative and paid promotion setup.
Go live
Content and ads launch according to the agreed promotion window.
Optimise
For eligible packages, we review performance and adjust creative or targeting.
Why Phoenix Marketing?
Local thinking, one accountable team.
Marketing that gets people through the door — measured against the result your business actually needs.
Local Canberra Team
We understand the Canberra market and can provide local content capture when required.
One Team
Strategy, design, content creation, social media and advertising can all be handled through Phoenix Marketing.
Clear Pricing
Know what you are paying for before the campaign starts.
Measured Results
We focus on meaningful outcomes such as enquiries, bookings, ticket sales, attendance and customer acquisition rather than vanity metrics alone.
Have an event coming up?
Get your event promotion plan.
Tell us what the event is, when and where it’s happening, how many people you want to attend, whether tickets are being sold, and what promotional material you already have. We’ll recommend the right campaign and tell you what we believe is realistically achievable within your budget.